OUR DESIGN PROCESS

WE SHAPE EXPERIENCE

We work with businesses of all shapes and sizes. Whether you’re a startup or an established brand, our objective is to help you create meaningful experiences with a truthful design process. Our offer covers visual identities, products, spaces, events, and services on both the physical and the digital level.

STRATEGY

Design Process agency shape Casablanca Morocco strategy

Defining your purpose, understanding your customers, establishing your goals and finding your voice are the targets we set for your strategy.
Our approach is simple. We start each project by acquiring knowledge about your business, your methods as well as your short and long-term objectives; we assess what would work the best for you. We aim to pair both your business and innovative objectives, thereby elevating design beyond its aesthetic function.

Services :
Positioning
User profile
Brand attributes
Competitive Audit

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VISUAL BRANDING

Design Process agency shape Casablanca Morocco graphic visual branding

Brands are to inspire us.
We will help you develop a brand identity that is a clear reflection of your brand values, traits and aspirations. We provide visual identities and communication systems while taking into consideration your audience expectations and brand strategy. We help you position your brand, grow your business and connect with your audience.

Services :
Logo Design and Identity Systems
Naming and messaging
Brand guidelines
Visual communication
Internal  communication branding

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ENVIRONMENTAL BRANDING

Design Process agency shape Casablanca Morocco environmental branding

From the first to the last interaction, a full spatial experience is at the heart of environmental design.
We follow an industry-driven design approach that evaluates the overall aspects of people’s lives, work and enjoyment. We aim to have a lasting impact for your design projects, either themed events, shows or workplaces.

Services :
Space Branding Design
Retail Design
Custom Exhibition Stands
Event Scenography
Product Design

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DIGITAL BRANDING

Design Process agency shape Casablanca Morocco digital branding

Your digital and web identity should be designed with an optimized experience for user on the web environment, yet nowadays most of the companies and brands only translate their brand identity into web measurements.
With our design expertise, we work closely with our clients to discuss color & style guidelines, layouts and images or tailored iconography / animations that will showcase your brand on the web and digital medias and translate your business goal on it with measured KPIs and call to action.

Services :
Website (ux design)
Social media branding

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Do you have a project ? Get in touch with us, we’re ready to work !